The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Passport Stamps Agency: RKCR Y&R / London Client: Land Rover Category: Newspaper / Full Page or Spread - Single
Play-Doh Agency: DDB, Paris / Paris Client: Hasbro Category: Newspaper / Full Page or Spread - Single
"See you later" Agency: JWT / FABRIKANT / Zurich Client: Kimberly-Clark GmbH Category: Newspaper / Full Page or Spread - Single
Role of Aluminum Agency: AlmapBBDO / São Paulo Client: MAN Trucks Category: Newspaper / Full Page or Spread - Single
Bat Agency: BBH India / Mumbai Client: Vaseline Category: Newspaper / Full Page or Spread - Single
PORK Agency: Creative Juice Bangkok (TBWA Thailand) / Bangkok Client: MMP CORPORATION LTD. Category: Newspaper / Full Page or Spread - Single
Nails Agency: DDB Singapore / Singapore Client: 3M Technologies (S) Pte Ltd Category: Newspaper / Full Page or Spread - Single
Mini Chupa Chups Kipik Agency: DDB, Paris / Paris Client: Perfetti van Melle Category: Newspaper / Full Page or Spread - Single
Mini Chupa Chups Kipik-Sindy Agency: DDB, Paris / Paris Client: Perfetti van Melle Category: Newspaper / Full Page or Spread - Single
1550 KILOMETERS ON ONE TANK Agency: Forsman & Bodenfors / Gothenburg Client: VOLVO CARS SWEDEN Category: Newspaper / Full Page or Spread - Single
Batelco Directory - Chinese Restaurant Agency: FP7/DXB / Dubai Client: Batelco Category: Newspaper / Full Page or Spread - Single
Cat Agency: Grey Singapore / Singapore Client: 3M India Ltd. Category: Newspaper / Full Page or Spread - Single
Dog Agency: Grey Singapore / Singapore Client: 3M India Ltd. Category: Newspaper / Full Page or Spread - Single
Fisherman Agency: Leo Burnett India / Mumbai Client: Proctor & Gamble Category: Newspaper / Full Page or Spread - Single
Kitchen Agency: McCann Erickson (M) Sdn Bhd / Petaling Jaya Client: The New Straits Times Press (M) Bhd Category: Newspaper / Full Page or Spread - Single

2012 Advertising Silver Pencil

RKCR Y&R / London

Land Rover

Passport Stamps

Newspaper / Full Page or Spread - Single

12001A

2012 Advertising Bronze Pencil

DDB, Paris / Paris

Hasbro

Play-Doh

Newspaper / Full Page or Spread - Single

12002A

2012 Advertising Bronze Pencil

JWT / FABRIKANT / Zurich

Kimberly-Clark GmbH

"See you later"

Newspaper / Full Page or Spread - Single

12003A

2012 Advertising Merit Award

AlmapBBDO / São Paulo

MAN Trucks

Role of Aluminum

Newspaper / Full Page or Spread - Single

12116A

2012 Advertising Merit Award

BBH India / Mumbai

Vaseline

Bat

Newspaper / Full Page or Spread - Single

12117A

2012 Advertising Merit Award

Creative Juice Bangkok (TBWA Thailand) / Bangkok

MMP CORPORATION LTD.

PORK

Newspaper / Full Page or Spread - Single

12118A

2012 Advertising Merit Award

DDB Singapore / Singapore

3M Technologies (S) Pte Ltd

Nails

Newspaper / Full Page or Spread - Single

12119A

2012 Advertising Merit Award

DDB, Paris / Paris

Perfetti van Melle

Mini Chupa Chups Kipik

Newspaper / Full Page or Spread - Single

12120A

2012 Advertising Merit Award

DDB, Paris / Paris

Perfetti van Melle

Mini Chupa Chups Kipik-Sindy

Newspaper / Full Page or Spread - Single

12121A

2012 Advertising Merit Award

Forsman & Bodenfors / Gothenburg

VOLVO CARS SWEDEN

1550 KILOMETERS ON ONE TANK

Newspaper / Full Page or Spread - Single

12122A

2012 Advertising Merit Award

FP7/DXB / Dubai

Batelco

Batelco Directory - Chinese Restaurant

Newspaper / Full Page or Spread - Single

12123A

2012 Advertising Merit Award

Grey Singapore / Singapore

3M India Ltd.

Cat

Newspaper / Full Page or Spread - Single

12124A

2012 Advertising Merit Award

Grey Singapore / Singapore

3M India Ltd.

Dog

Newspaper / Full Page or Spread - Single

12125A

2012 Advertising Merit Award

Leo Burnett India / Mumbai

Proctor & Gamble

Fisherman

Newspaper / Full Page or Spread - Single

12126A

2012 Advertising Merit Award

McCann Erickson (M) Sdn Bhd / Petaling Jaya

The New Straits Times Press (M) Bhd

Kitchen

Newspaper / Full Page or Spread - Single

12127A

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